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Buy Hold Sell: In desirable towns with good schools and growing populations real estate appreciates over time and is always a better option than renting. If the market is appreciating at 1.5 % per month you can sit on a well maintained property, build equity and make a decent profit in 1-2 years without spending lots of money beyond the cost of maintenance. In up and coming neighborhoods (areas with a stigma that might be going away due to planned projects), this strategy is better applied for the long-term (3-10 yrs.) gain. In such neighborhoods, make sure you are buying at a price per square foot that is less than market values in better neighborhoods and you can hold the property until the neighborhood turns around.

Buy Hold, Update and Sell: Make sure location is right and surrounding homes are well maintained. Buy at a price at or below average market price per square foot to make money on the updates and the hold time.

Buy Hold, Update, Add Square Feet and Sell: This provides maximum profit due to the value of additional square feet. Make sure the size of the renovated house will fit in with others in the neighborhood.

Bring up a neighborhood: This strategy works well on smaller streets with dated homes tucked among streets that are well manicured and appreciating well. By bringing together a team that can buy all of the homes and bring them up in quality, huge profits can be made.

Present Lease Option Opportunities to Renters. This works well in areas where rents are high and appreciation is steady. Contact Patricia Rattray if you'd like to partner with a renter to buy an investment property.

Buy Properties Significantly Under Market Value and Flip: In this case buyers look for distressed properties, loans in default, properties that will provide seller financing.

Build New Construction and Target Less Popular Price Ranges: Build with cutting edge, unique, environmentally innovative, features. There are always buyers that want the latest and greatest in home systems and materials. When building new construction you should aim to build a home that can be priced in the exact range that most buyers are looking for at the current time. This price range might be different than the range where buyers are actually purchasing. Houses priced in this range might be uncommon or hard to secure because of multiple offers.

Rental Income: Any of the above strategies can work with the additional benefit of rental income. In general, there is more demand for apartment building, multi-family and townhouse rentals versus houses.

Always keep in mind that your profit potential can be 3 fold and may not be based upon just one factor. As an investor, you should aim for a mixed portfolio in which all properties are appreciating over time and some will appreciate more quickly due to the potential for updates, expansion and income.